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International Women’s Day 2023: Interview with Michaela Cowan

by Grant Bendeich
General Insurance Broker
March 1, 2023
3 min read

International Women’s Day (IWD) on March 8 is a global day celebrating the social, economic, cultural, and political achievements of women. The day also marks a call to action for accelerating women’s equality.

IWD 2023 is an ideal time for us to highlight the incredible female talent working in the insurance business at NewSure. It’s an opportunity to increase the awareness of women’s roles in a traditionally male-dominated industry, and to highlight the expertise and passion these women bring to our business each and every day.

In this series we discover why these women chose a career in insurance, and why more young women should choose a career path in insurance. In this interview, we talk to Michaela Cowan, Broker Assistant.

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Tell us a little about your background. Why did you decide upon a career in insurance?

When I finished high school I was keen to get right into the workforce. There was a lot of pressure to have a career path mapped out and to chase a dream, but that was not the case for me. What I was keen to do was to understand how a business operates and get some real-world experience.

My plan was originally to stay for a year, earn some money, gain some experience and move on but I made some beautiful friendships and now look after my own book of clients.

Now, I love what I do. I feel lucky to have had an interesting, diverse, and challenging career in the insurance industry to date.

What did you dream of becoming when you were younger?

I dreamed about being a journalist that would write about travel, the environment, economics and things that mattered.

Which innovative woman do you admire the most and why?

My mum is the person I admire the most. She’s been so inspiring – to watch her balance her career and family time – she’s never let life’s challenges get in her way. Her resilience is admirable.

How do you believe NewSure supports women?

One of our initiatives is a monthly meeting with the female team to discuss challenges and support each other in overcoming them. These meetings, along with the continual learning and training mean we always feel supported – and it definitely keeps me on my toes.

Seek opportunities to work with people with different skills than yourself and widen your perspective. This has helped me find great opportunities throughout my career so far.

What do you think the insurance industry needs to do to attract more women and create more of a gender-equal future?

Flexibility is critical to ensuring women are attracted to the industry.

What’s advice you’d give to the women of the future/women who are looking to join the insurance industry?

Patience is your best friend. Everything takes time and it’s normal not to not know everything when you start out. Seek opportunities to work with people with different skills than yourself and widen your perspective. This has helped me find great opportunities throughout my career so far.

Michaela Cowan is a Broker Assistant at NewSure. We offer complete insurance solutions for all types of businesses – from start-ups to medium and large size enterprises. Let us help you.


Important notice – NewSure Insurance Brokers Pty Ltd

This article provides information rather than financial product or other advice. The content of this article, including any information contained in it, has been prepared without taking into account your objectives, financial situation or needs. You should consider the appropriateness of the information, taking these matters into account, before you act on any information. In particular, you should review the product disclosure statement for any product that the information relates to it before acquiring the product.

Information is current as at the date the article is written as specified within it but is subject to change. NewSure Insurance Brokers Pty Ltd make no representation as to the accuracy or completeness of the information. Various third parties have contributed to the production of this content. All information is subject to copyright and may not be reproduced without the prior written consent of NewSure Insurance Brokers Pty Ltd.


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